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BASF Visual - Corporate Advertising in Europe

Headline: Visible success in paper industry

Motif 'Paper'


BASF - as a leading supplier of chemicals used for producing and finishing paper and cardboard worldwide - develops, manufactures and markets chemicals for the paper industry. Particular strong points are its stellar research and development, global applications technology and technical paper laboratory in Ludwigshafen, Germany.

The launch of polyvinyl amine marks the first time in 50 years that we have offered a new paper chemical on an industrial scale. Starting with polyvinyl amine, we have developed a new fixing and retention system that allows an optimal increase and distribution of fillers and fines in modern paper-making machines. Moreover, the bonding is improved and the formation is optimally set.

By carefully harmonizing all of the additives used, we have joined forces with our customers to successfully make the production of paper and cardboard much more efficient. This translates into savings without compromising quality and into responsible handling of natural resources.


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Homepage Functional Polymers
Strong stuff. A chemical Additive makes paper resistant to tearing
Innovation Award 2000: Polyvinylamin. All-rounder makes paper more tear resistant and cheaper.
Cooperation from paper fibers to printed products
Social Responsibility
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