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Healthy, non-stressed plants produce more |
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BASF has recently introduced a new brand identity for improved plant health: AgCelence™. The brand is applied to all crop protection products that provide plant health benefits such as higher yields and improved quality as well as combating insects or fungi. For example, field trials conducted in the 2005/2006 season with the AgCelence active ingredient F 500® in important crops such as corn (maize), soybeans and cereals showed impressive yield effects in addition to what was to be expected from the intrinsic fungicidal activity. Non-experts can see the difference too: The plants look more vital and stay green longer. More importantly for farmers, crop yields and quality are significantly better. As a result, AgCelence plays a major role in an area that is becoming increasingly important: The cultivation of plants as a source of energy.
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