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BASF’s segments and divisions |
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(from 01/01/2008) |
Significant changes due to the new structures
- BASF with six segments in the future
- New segment Functional Solutions provides customer-specific system solutions with a focus on the automotive and construction industries
- New Care Chemicals division specializes on customers from the consumer goods and pharmaceutical industries
- Specialty Plastics and Foams business units have been transferred from Styrenics to Performance Polymers
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We are starting 2008 with new structures. We have reorganized our segments and transformed BASF Aktiengesellschaft into the European Company BASF SE. In so doing, we aim to focus even more closely on our customers and markets, increase transparency for our investors and increase efficiency and flexibility for shaping our future.
Our newly structured segments combine similar business areas. Efficiency and customer proximity are of key importance for us. As a result, we will be able to utilize our competences and knowledge more effectively while at the same time launching products and system solutions more quickly on the market. The new organization of BASF’s structure enables investors to better assess and evaluate the company.
Three major changes arise from the restructuring. In the new segment Functional Solutions comprising the operating divisions Catalysts, Construction Chemicals and Coatings, we are bundling the majority of our systems solutions and products for the automotive and construction industries. In these two industries we record the highest level of sales besides the chemical industry.
We have established a new operating division, Care Chemicals, in the Performance Products segment. BASF can now even better serve the needs of its customers in the consumer goods industry with products for nutrition, cosmetics, personal care and pharmaceuticals. In Care Chemicals, we have merged the activities of the former Fine Chemicals division as well as the detergents and cleaners business from the former Performance Chemicals division.
The Specialty Plastics and Foams business units have been transferred from the Styrenics division to the Performance Polymers division. We are preparing for the divestiture of our standard styrenics business that will be recorded under ‘Other’ until the divestiture.
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Board responsibilities
In connection with the reorganization of the segments and divisions, responsibilities will be as follows, effective March 4, 2008:
Dr. Jürgen Hambrecht (Chairman of the Board of Executive Directors): Legal, Taxes & Insurance; Strategic Planning & Controlling; Communications BASF Group; Global HR – Executive Management & Development; Investor Relations; Chief Compliance Officer
Dr. h.c. Eggert Voscherau (Vice Chairman of the Board of Executive Directors): Human Resources; Environment, Health & Safety; Verbund Site Management Europe; Engineering & Maintenance; Corporate & Governmental Relations
Dr. Kurt Bock: Finance; Catalysts; Market & Business Development North America; Regional Functions North America; Information Services; Corporate Controlling; Corporate Audit
Dr. Martin Brudermüller: Performance Polymers; Polyurethanes; Market & Business Development Asia Pacific; Regional Functions & Country Management Asia Pacific
Dr. Hans-Ulrich Engel: Oil & Gas; Region Europe; Global Procurement & Logistics
Dr. John Feldmann: Construction Chemicals; Acrylics & Dispersions; Care Chemicals; Performance Chemicals; Styrenics; Polymer Research
Dr. Andreas Kreimeyer: Research Executive Director; Inorganics; Petrochemicals; Intermediates; Chemicals Research & Engineering; BASF Future Business
Dr. Stefan Marcinowski: Crop Protection; Coatings; Specialty Chemicals Research; BASF Plant Science; Region South America
Dr. Harald Schwager will be taking over from Eggert Voscherau with the following responsibilities after the Annual Meeting 2008: Human Resources; Environment, Health & Safety; Verbund Site Management Europe; Engineering & Maintenance; Corporate & Governmental Relations
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